GreatAmerica to Launch MPS Navigator: A Managed Print Services Business Planning Session for Office Equipment Dealers
(Cedar Rapids, IA) – GreatAmerica Leasing Corporation announced today that it will launch its Managed Print Services (MPS) Navigator program this spring. The program takes place at GreatAmerica corporate headquarters in Cedar Rapids, Iowa on April 26-27, 2010. The hands-on business planning session will be facilitated by Steven Power of Sales and Marketing Solutions International. The Navigator program includes the process to plan, implement and grow a dealer’s business with MPS. This one and a half day session shepherds dealer executive teams through a step by step development of a business model and operational structure, selection of MPS infrastructure resources, marketing strategies, sales force engagement, compensation, and a go-to-market strategy. “GreatAmerica is committed to helping our dealers plan, develop, sell, manage and grow their MPS initiatives,” said Jennie Fisher, Senior Vice President and General Manager of the Office Equipment Group. “We have created the Navigator program as a comprehensive business planning and decision-making tool to help dealers deploy their MPS strategy.” Dealer executive teams will work both collaboratively and in break-out sessions to reach key decisions and document them in a take-home Navigator Training Manual and Resource Glossary. Session fees are bundled to include three MPS decision makers from each dealer. The President / Owner, Chief Financial Officer, and Sales Manager are recommended to attend. Additional staff members such as the Service Manager, office executive, sales or operational managers can also be included. For additional information contact GreatAmerica at 800.234.8787 or visit www.greatamerica.com/MPSNavigator. -30 - Contact: Sarah Henderson | Director, Strategic Marketing | Office Equipment Group | 319.261.4087 shenderson@greatamerica.com About GreatAmerica The Company was originally incorporated in Michigan in 1990 and renamed itself GreatAmerica Leasing Corporation when it moved to its headquarters in Cedar Rapids, Iowa in 1992. GreatAmerica is a national commercial equipment finance company dedicated to helping manufacturers, vendors, and dealers be more successful and keep their customers for a lifetime. GreatAmerica provides financing and consulting services in all fifty states and some U.S. Territories. GreatAmerica has a staff of over 300 employees with offices in Colorado, Florida, Georgia, and Missouri. About Steven Power Steven Power is the President of Sales & Marketing Solutions International. He specializes in go-to-market strategy development, solution centric sales training, sales leadership development and web enabled training curriculum writing. Since 1989 S&MSI has delivered innovative marketing and sales programs and implementation tools to clients in the document technology sector including manufacturers, wholesale distributors, dealer and VAR channel partners and leasing companies.
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