GreatAmerica Forms New Business Unit

posted on Friday, October 08, 2010

(Cedar Rapids, IA) - - GreatAmerica Leasing Corporation announced today the formation of a new business unit—the GreatAmerica Specialty Markets Group—to focus on niche vendor finance programs. The sales and operational platform of Grandview Financial Inc, headed by 18-year leasing veteran Brian Bjella, has joined GreatAmerica to support this effort.
“Brian’s group is a wonderful cultural fit for GreatAmerica,” said David Pohlman, GreatAmerica Executive Vice President & Chief Operating Officer.  “As a former colleague of Brian in the US Bank/Lyon Financial world, I can attest to his tenacity, drive, and level of respect he has for his customers. Brian’s experience in building business platforms and demonstrated leadership ability is a welcome complement to our senior leadership team.”
As Senior Vice President of the Specialty Markets Group, Mr. Bjella will build upon the existing GreatAmerica platform that supports small ticket, vendor-based programs. Additionally, Grandview Financial brings deeper syndication ability to GreatAmerica, which will also enhance the capabilities of other GreatAmerica business units.  
“GreatAmerica has built a phenomenal business over the past 18 years. The minute you walk through the doors you can sense the strong culture and passion GreatAmerica has for their people and customers, Mr. Bjella said. “The cultural fit, value alignment, and people were a strong attractor for us.”   
“GreatAmerica has consistently demonstrated an ability to access capital markets, a rare feat considering the economics of our industry in the past 24 months,” Mr. Bjella added. “Their technology and operations platforms are second to none, and their year over year growth in each of the past 18 years reflects a disciplined business model.”
The Specialty Markets Group will focus on building success in niche markets not currently served by other Business Units of GreatAmerica. This unit will have people located in both Marshall, MN and  Cedar Rapids, IA.
About GreatAmerica
GreatAmerica Leasing Corporation was founded in Cedar Rapids, Iowa in 1992. GreatAmerica is a national commercial equipment finance company dedicated to helping manufacturers, vendors, and dealers be more successful and keep their customers for a lifetime. GreatAmerica provides financing and consulting services in all fifty states and some U.S. Territories. GreatAmerica has a staff of over 325 employees with offices in Iowa, Minnesota, Missouri and Georgia.
Matthew L. Doty
Director, Corporate Communications
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