You’ve done all the hard work. You’ve educated your customer on the benefits of new equipment, provided them examples of your service levels, and flawlessly explained how equipment financing helps them protect their cash flow. They like the idea of equipment financing and are excited to move forward with the next steps of the credit approval process.
The COVID-19 pandemic has challenged everyone to get creative and find new ways to conduct business. We’ve all had to step up and out of our comfort zones, adapt to new processes, create new habits, and learn new tools. We’ve become pros at video calls, webinars, and remote collaboration tools – all of which have been big adjustments. While it’s easy to get into a mode of reacting, focusing only on the whirlwind, it’s important to also keep the big picture in mind – your mission, your values, and your culture.
Note: this is the first in a series of blogs on the topic of customer experience and ease of use.
In my life, I am blessed to wear many hats: mother, operations leader, and Dale Carnegie Instructor. Between my two kids’ activities, full time work schedules and making family memories, I have found that planning ahead is critical to our success—especially when it comes to making our evenings more enjoyable. I start on Sunday morning with a cup of coffee and our schedule to determine which nights I cook and which ones we may need to lean on leftovers. I create the menu for the week; make my grocery list for the items we need and order these online for pick-up later in the afternoon. This game plan puts my husband and me in a better position to succeed.