By: Josie Heskje on October 22nd, 2014
GreatAmerica Scores Highest-Ever Dealer Rating in 2014 Cannata Survey
Ranked Number One Leasing Company Five out of Six Years
(Cedar Rapids, IA) – GreatAmerica Financial Services Corporation recorded the highest-ever ranking in overall satisfaction by office equipment Dealers in THE CANNATA REPORT 's 2014 Annual Dealer Survey Special Issue (Part II), released this week. The nearly three-decade-old survey is the office equipment industry's only independently-funded Dealer satisfaction survey. This is the fifth time in six years GreatAmerica has received the top rating.
"In the 29 years we have been surveying dealers, we have never seen anything as close to a perfect score as the 4.67 out of a possible 5.0 GreatAmerica reached in our most recent survey," said Frank Cannata, Founder and Publisher of THE CANNATA REPORT. "It is a credit to the entire organization and the manner to which they respond to their independent dealer customers. Our congratulations to GreatAmerica Financial on a job well done."
This year, 67% of the 269 copier equipment dealers reported one of four companies (GreatAmerica, US Bank, GE Capital and DLL) as their primary leasing partner. Of those who selected GreatAmerica as their primary leasing source, the majority, or 69% rated it as "Excellent," whereas the second top-rated leasing company was rated "Excellent" by 35% of its dealers.
"It is such an honor to receive this tremendously positive and record-breaking score from our dealers," said Jennie Fisher, Senior Vice President and General Manager of the Office Equipment Group at GreatAmerica. "Our focus on our dealers' success is unwavering and on behalf of each individual at GreatAmerica, I say thank you for believing in us—this fuels our passion for continued improvement."
For more information on GreatAmerica and this year's THE CANNANA REPORT Annual Dealer Survey, click here .
br /> About GreatAmerica
Established in 1992, GreatAmerica Financial Services Corporation is a $1.6 billion national commercial equipment finance company headquartered in Cedar Rapids, IA. GreatAmerica provides financing and niche market-focused services in all fifty states and several U.S. Territories. Our commitment to understanding the office equipment industry has positioned us as the unparalleled leader in single invoice solutions (MPS, Managed IT, and other specialized billing options). We also offer innovative non-financial services help our dealers evolve their businesses. GreatAmerica is dedicated to helping manufacturers, vendors, and dealers be more successful and keep their customers for a lifetime. http://www.greatamerica.com
Director, Strategic Marketing/OEG
Tel. 319.261.4087 Fax 319.261.6087
Josie Heskje is Director, Strategic Marketing for the Office Equipment Group at GreatAmerica Financial Services. Using over 20 years of marketing experience, she helps guide the strategic marketing direction of the Office Equipment Group, and is responsible for the marketing and public relations planning and execution for the business unit. She is the former Marketing & Communications Chair of the Managed Print Services Association (MPSA) (and current committee member) and was awarded a 2018 Global MPSA MPS Leadership Award for "Outstanding MPS Contribution" for an individual. She was also named an industry "Difference Maker" in ENX Magazine in both 2015 and 2017.