In the office technology industry, your customer relationships are everything. They’re built over time through trust, service, and shared success. Financing can be a powerful tool to support those relationships, enabling upgrades, simplifying payments, and creating long-term value. But, if not managed carefully, financing can also introduce risks that threaten your portfolio and the loyalty you’ve worked hard to earn.
At GreatAmerica, we believe your financing provider should act as if they are an extension of your business, not a source of competition or confusion. That’s why we’ve built our approach around protecting your customer relationships, supporting your business model, and helping you grow with confidence.
Understanding the Risks
Choose a financing provider who strengthens the trusted relationships you’ve worked hard to build with your customers. While financing can present challenges, such as providers contacting your customers directly, delaying service responses, or introducing unclear terms and unexpected fees, these pitfalls are entirely avoidable. The right financing company acts as an extension of your team, prioritizing transparency, responsiveness, and customer satisfaction. With a reliable financing resource by your side, you protect your reputation, control costs, and foster long-term loyalty.
Related: Common Problems Solution Providers Experience with Leasing Companies
A Relationship-First Approach
GreatAmerica takes a relationship-first approach, one that puts your business and your customers’ needs first. We believe that protecting your portfolio starts with respecting the role you play in your customers’ success. That means no unsolicited outreach, no hidden fees, and no surprises.
From the beginning of the lease to the end-of-term process, we prioritize transparency. You’ll know exactly what’s expected, what’s included, and how each step will unfold. We document terms clearly, communicate proactively, and ensure you have the information you need to make informed decisions for your business and your customers.
Related: Cross-Functional Teams Play a Critical Role in Your Success
We also take steps to prevent competitive interference. Our internal policies are designed to protect dealer accounts, ensuring processes are in place to validate requests before releasing account information. We approach direct communication with our customers’ customers thoughtfully and work closely with the incumbent dealer for many parts of the contract including renewals, upgrades, and buyouts.
Tools That Keep You in Control
Beyond policies, we offer tools that help you stay in control of the customer’s experience. Our integrations with platforms like SalesChain, ECI e-automate, and others allow you to manage financing tasks seamlessly, without switching systems or losing visibility. You can track lease milestones, generate quotes, and access your full portfolio, all from within your existing workflow.
These tools aren’t just about convenience, they’re about empowerment. When you have the right data and the right systems, you can proactively manage renewals, anticipate customer needs, and deliver a better experience at every stage of the lease.
Related: It’s Time to Take a Good Hard Look at Your Technology & Processes
Why Trust Matters
Ultimately, protecting your portfolio comes down to trust. You need a financing provider who sees you as the customer and your success as their success. One who values your relationships, respects your brand, and works with integrity and transparency. At GreatAmerica, we don’t just finance equipment; we help you build lasting customer loyalty, reduce risk, and grow your business with confidence.
When you’re evaluating financing providers, ask the hard questions. Who owns the end customer relationship? Do they put your business needs first? Do they communicate clearly? Do they help you retain customers or compete for them? Because in this industry, trust isn’t just a value, it’s an essential component of your strategy.
Get in Touch
GreatAmerica excels at simplifying business, whether through streamlined billing solutions, efficient sales tools, readily available team members, time-saving integrations, or simply by delivering on our promises. Curious about how we can enhance your customers’ experience while offering financing? Reach out to us by clicking the button below and let's start exploring the possibilities.
