Blog Feature


By: GreatAmerica on October 24th, 2023

PathShare® HR Services Celebrates 15 Years in Business

The GreatAmerica PathShare Division Celebrates Evolution That Has Grown into a Suite of HR and Organizational Development Offerings (Cedar Rapids, IA) October 24, 2023 — GreatAmerica Financial Services Corporation® is celebrating the 15 Year Anniversary of its PathShare® HR Services (PathShare) division. The company started the HR consulting offering in 2008 after hearing about business challenges customers were experiencing. These customer struggles were similar to ones GreatAmerica had worked through on their path to success and so the company created a separate suite of HR services to help its customers with hiring, sales training and cultivating culture.  “People ask us why a finance company offers HR services. Our mission is to help our customers achieve greater success. When we hear a customer need, we evaluate how we can help address it,” said Martin Golobic, CEO, GreatAmerica Financial Services. “It’s exciting that PathShare has been helping our customers overcome hiring and HR needs for 15 years now, with a bright future.” 

PathShare 15th Logo Web Buffer (1)-2GreatAmerica and PathShare continue to listen for customer needs and create solutions and consulting services to help. Today, PathShare has expanded its portfolio of services into new areas of training, including Customer Service Training, modernized tools, technology and processes for hiring, as well as additional organizational development offerings including strategic planning services.  

 “While hiring and other HR challenges continue for our customers, momentum has been building for customer service skills training for leaders and service staff, and we’re happy to be able to provide it,” said Sally Brause, Director HR Consulting Services for PathShare. “We’re committed to listening to the needs of our customers and identifying ways to help them get the business results they need faster.”  

For more information about PathShare, read this blog, or visit

About PathShare® HR Services  

PathShare® HR Services was founded in 2008 and is a division of GreatAmerica Financial Services Corporation. PathShare is focused on HR and organizational development, which includes hiring, cultivating company culture, sales training, succession planning, and leadership development. PathShare connects clients with an EOS Implementer® to implement the Entrepreneurial Operating System® (EOS®).  PathShare uses its specialized expertise and experience to help grow successful sales and technology organizations.  



GreatAmerica is the largest independent, family-owned national commercial equipment finance company in the U.S. and is dedicated to helping manufacturers, vendors, and dealers be more successful and keep their customers for a lifetime. GreatAmerica was established in Cedar Rapids, Iowa in 1992 and now has offices in Iowa, Georgia, Minnesota, and Illinois. In addition to financing, GreatAmerica offers innovative non-financial services to help our customers grow.