With both consumer confidence and the desire to invest working capital into technology at low levels, it is more important than ever to explore options that drive both you, the Solution Provider, and your customer toward profitability.
A Recap of the Webinar, 'How to Safely Acquire Competitors in Tough Economic Times' During an economic downturn, there is no question that business owners like you have to make tough decisions. This is also a time to plan for the future. With this might be the consideration of purchasing/acquiring another company or set of customers, or even selling your own business.
Selling is an art form – a skill set where you are able to simultaneously establish trust, offer a recommendation, and close the sale. In the early stages, as the technology solution provider, your objective is to identify the pain points and areas of opportunity when it comes to the prospect who’s either come to you or you’ve identified yourself. By the time you reach the stage of closing, the last thing you want is reluctance to proceed.
Picture this scenario: your customer has been enjoying their new equipment for the last six months. The IT manager gave you a call and said they’ve hired three new people, and they would be thrilled if the cost for the new users could be integrated into the current monthly invoice. What uncertainties are running through your head at this point?
Obtaining knowledge in today’s environment is insanely convenient and virtually instantaneous. Have a question? Google it. Need a visual tutorial? YouTube’s got you covered.